Crucial Catch for Cancer

By Sports Medicine and Performance Center Staff
Posted: April 7, 2019 - 1:17 AM

The Chiefs, along with the NFL and its member clubs, the NFL Players Association and the American Cancer Society, are committed to the fight against cancer. Now in its second year, the Crucial Catch platform addresses multiple types of cancer through early detection and risk reduction. The Chiefs have chosen to raise awareness for multiple cancers during Sunday’s game and will have players, coaches and officials in apparel supporting multiple types of cancer, as well as additional on-field and in-stadium branding to help raise awareness for the campaign.

Before the end of the first quarter, all fans are encouraged to fill out the “I CHEER FOR” card that will be handed out at entry gates to recognize someone close to them who has been affected by cancer. Fans are invited to take selfies with the card and share using #ChiefsVsCancer, and when prompted at the quarter break, hold up the card to share in an in-stadium moment with all fans inside Arrowhead. Photos that are shared with #ChiefsVsCancer will be featured on the video boards at Arrowhead and on

At halftime, Broadway-star Trenyce (Truh-niece) Cobbins will come out to sing “Run” by Snow Patrol as a tribute to all of those who have been affected by cancer. Chiefs Cheerleaders will join her for the halftime performance. Additionally, there will be ribbons on the field for the seven screenable cancers, accompanied by a balloon release at the end with colors coordinating to the ribbons.

In alignment with the NFL’s Crucial Catch campaign, Sunday’s Hunt Family Foundation 50/50 Raffle will benefit The University of Kansas Cancer Center, which is working toward a world without cancer through world-class research and patient care. Designated a National Cancer Institute representing excellence in cancer research, The University of Kansas Cancer Center offers patients opportunities to take part in clinical trials to test new treatments, access to the newest, most promising therapies and laboratory discoveries, and the ability to receive leading-edge care right here in the Kansas City metro area. Prices are set at three tickets for $5, 10 tickets for $10 and 60 tickets for only $20. For more information on The University of Kansas Cancer Center or the Hunt Family Foundation 50/50 Raffle, please visit  and

Also at the game the Chiefs Coca-Cola Coin Toss Captain will be Rynette Reiling-Minor a cervical cancer Survivor. For more information on Reiling-Minor click here

For more sports medicine articles and information on the Sports Medicine & Performance Center at the University of Kansas Health System, go to or follow @KUSportsMed on twitter.



The University of Kansas Hospital Sports Medicine Archive